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Specialized's latest sweet shop is in Geraardsbergen

As cycling enthusiasts, we do like fancy gear. A shop full of Specialized products, we don't easily say no to that. Because say it yourself: walking past a sweet shop and not going inside, that's given to few. Specialized has opened its latest sweet shop in Geraardsbergen. Willy Wonka could learn a thing or two from this. Geraardsbergen [...]

Colnago introduces brand new Y1Rs: Aero meets Innovation

Italy's Colnago has once again raised the bar. Colnago introduces the brand new Y1Rs, all in the style of and developed in collaboration with UAE Team Emirates. This bike marks a completely new chapter for the brand. Combining radical aerodynamic innovations with a striking design, the Y1Rs promises significant performance improvements. A new standard in [...]

Shimano joins UAE Team Emirates: even more innovation at the highest level

UAE Team Emirates and UAE Team ADQ have announced a four-year collaboration with Shimano as official technical partner. Both teams will use Shimano's advanced DURA-ACE Di2 wireless groupset until 2028, providing them with the most advanced shifting and braking technology. Mauro Gianetti, CEO of UAE Team Emirates, stressed the importance of this collaboration: "We [...]

Lapierre Back in the WorldTour: New cycling sponsor of Team Picnic PostNL

From 2025, Lapierre will make its return to the UCI WorldTour as the official cycling partner of Dutch Team Picnic PostNL. This collaboration, supported by parent company Accell Group, marks a four-year partnership that puts innovation and performance at the heart of the event. The first kilometres on the Lapierre bikes will be covered in January at the Santos Tour Down Under, where [...]

KNWU and Sockeloen join forces: top quality cycling socks

The KNWU is busy renewing and upgrading all its partners, it seems. Because after the news of Kalas as a new clothing partner, there is also news in the sock field. The KNWU and Sockeloen are joining forces and are proud to announce a unique collaboration. From 2025, the KNWU selections will ride in cycling socks from [...]

Demi Vollering on trusted Specialized in 2025

Specialized, a global leader in cycling innovation, and professional cycling team FDJ-SUEZ will start a strategic partnership in 2025. This is great news for Demi Vollering, who will ride for the top French team in 2025. Vollering was already riding Specialized at SD-Workx in recent years, and now the US frame builder is stepping over to the French state lottery with him. [...]

VAN RYSEL LAUNCHES NEW XCR TRIATHLON BIKES

VAN RYSEL, the Flemish bike brand specialising in high-performance bikes and equipment, introduces the brand new XCR TRI triathlon bikes. These models, co-developed with Swiss Side - aerodynamics specialists with more than 50 years' experience in Formula 1 - embody the expertise of VAN RYSEL's product development team and show what is possible on [...]

KNWU finds new clothing partner in Kalas

The Royal Dutch Cycling Union (KNWU) has appointed Kalas as its new performance apparel partner. This partnership will start on 1 January 2025 and run up to and including the Los Angeles Olympic and Paralympic Games in 2028. Following the news that AGU and the KNWU had parted ways after a partnership of over two years, [...]

Wahoo launches the ELEMNT ACE: A New Standard in Cycling Computers

Wahoo Fitness today reached a new milestone in the world of cycling computers with the introduction of the ELEMNT ACE. This high-end cycling computer combines the functionality of a smartphone with a device designed specifically for cycling. With groundbreaking technologies and an intuitive user experience, the ACE sets a new standard. What makes the ELEMNT ACE unique? [...]

Scott introduces the new Addict RC: lighter, faster and more comfortable

Scott Sports has added a new chapter to the world of road bikes with the introduction of the latest Addict RC. This bike is designed to offer an unparalleled experience to professional riders and avid amateurs alike. With improvements in weight, aerodynamics, comfort and versatility, Scott sets a new standard in performance [...]